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Unlock the Carnival

Trident has always been present in Brazilian Carnival, and this time, it unlocked all the best things, from a new product to unlimited glitter, on a integrated campaign across all medias.

Client: Trident

Agency: Leo Burnett

Role: Concept + Art Direction

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It unlocked a new product

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It unlocked new looks

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It unlocked tatoos

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It even unlocked unlimited glitter

Cause glitter is what makes Carnival, Carnival. Right?

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